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DreamWorks Animation Reported in Merger Talks with Hasbro and Joint Venture with Hearst

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Various media outlets are reporting that toymaker Hasbro is in talks to buy DreamWorks Animation, SKG, Inc, as well as discussions to turn their AwesomenessTV channel into a joint venture with Hearst. The Hasbro/DreamWorks merger is reported to be at least 60 days away, and the reports state that both sides agree that Jeffrey Katzenberg would continue as chair of the combined operation if the merger goes through. The merger would give Hasbro an inlet into the family entertainment business to supplement and promote its core games and toys business.

The deal with Hearst would provide funding for the AwesomenessTV channel, with Hearst paying $81.25 million for a 25% stake in the Internet channel. Reports state that the funding, with a possible additional infusion from DreamWorks, would be used to launch three digital channels: one for AwesomenessTV content, one targeted at mothers, and one kids sports channel.

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Last pup of a dying planet, a young German Shepherd is rocketed to Earth, where he is bombarded by cosmic gamma rays emitted by a radioactive spider. Crash-landing in the forgotten land of Hubba Hubba, he is discovered by the Who-You-Callin'-Ancient One and his lovely wife Pookie. Instilled with their traditional American values, he spends his young adulthood roaming the globe, learning all the secrets of Comic-Fu. Donning battle armor fashioned from spilled chemicals splashed by lightning, he becomes the Sensational Shield of Sequential Art ACE THE BATHOUND! Look, it sounds a lot better than the truth. Born in Brooklyn, moved to Queens at 3 and then New Jersey at 10. Throughout high school, college, grad school, and gainful employment, two things have remained constant: 1) I am a colossal nerd, and 2) I have spent far too much time reading comics, and then reading and writing about them. Currently working as a financial programmer in New York City, while continuing to discover all the wonderful little surprises (and expenses) of owning your a home in the suburbs. Shares the above with a beautiful, wonderful, and incredibly understanding wife named Frances (who, thankfully, participates in most of my silly hobbies) and a large furry dog named Brownie (who, sadly, does not). Comics, toys, Apple Macintosh computers, video games, and eBay